Learn the benefits of podcasting for any business. Discover new effective ways how podcast marketing can help to drive traffic to your business.
There’s a universe of opportunity in broadcast. Are you ready to become a content marketing powerhouse? Start by mapping out your content and developing a content marketing strategy for your business. There's great benefit opportunities on the horizon. There was no internet, or actual people who worked in the business on podcasts 31 years ago. Its changed! If you are stressing, or need some last minute help, we are here with our pod-tips to help make those final decisions.
Based on independent research we've discovered that BlogTalkRadio is the best free online radio podcast platform for beginners who use podcasts for marketing because it allows users to build their own radio show in just a few clicks with our easy to use studio. Members can create cross-continental conversations all over the world, and also invite friends and listeners to take part in your show by hosting live interviews.
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What is a podcast and how do they work?
"A podcast or generically netcast, is an episodic series of digital audio or video files which a user can download and listen to. It is often available for subscription, so that new episodes are automatically downloaded via web syndication to the user's own local computer, mobile application, or portable media player. This can possibly supplant costly promoting stations, for example, TV, radio and business directory. It'd be a lot simpler if we all stopped seeking inspiration from biz minds.
Some have labeled podcasting as a converged medium bringing together audio, the web, and portable media players, as well as a disruptive technology that has caused some people in the radio business to reconsider established practices and preconceptions about audiences, consumption, production, and distribution.
Podcasts are usually free of charge to listeners and can often be created for little to no cost, which sets them apart from the traditional model of "gate-kept" media and production tools. Podcast creators can monetize their podcasts by allowing companies to purchase ad time, as well as via sites such as Patreon, which provides special extras and content to listeners for a fee. Podcasting is very much a horizontal media form – producers are consumers, consumers may become producers, and both can engage in conversations with each other" - WikipediaThe quote reveals the fact that radio is already a citizen of the digital age but rooted and with stripes of traditional marketing. They articulate the thoughts and feeling most of us are too scared to say out loud. Breaking into startups podcast and reminds us all to just keep going! Everything you are doing now is helping you get to the next level. But their humor and affability lends hope. So more so like a hybrid that can survive where there is Internet usage for online radio (width) but also reaches the roots of societies (depth).
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Online Radio -While we have achieved so much in one single year without radio or online promo all by himself, unlike other artists your account post about, offers online/street promotion, marketing, shows with guaranteed exposure, Radio Internet & Spins, Club Spins, Graphics, Flyers, Posters, PR, Blog Placement. Radio stations are already coming out with contests to win tour tickets so check out your local stations. They usually post about them on their websites and/or social media. Some are online, some are call-in.
Podcasts -It's a form of online marketing, I would say a better form of radio because traditional radio (over-air) is geo-centered. This method requires the same successful marketing, messaging, PR, and interview tactics all startups do, so they can "tell it to sell" on TV, radio, print, online and face time. Internet radio often gives you a larger audience reach. Are there are any women product designers who have podcasts? I'm compiling a resources page for junior designers and people who are transitioning in design and realized 90% of the creative podcasts I listen to are hosted by white guys. Women in tech w/ podcasts where ya at??
While still maintaining my own content, the podcast, regular job, film production a football team, & startup business, either broadcast or online or archive, has been ridiculously easy. One thing that I do as a journalist is refuse to refer to fringe right-wing blogs and networks as "media." Infowars is a "broadcast" network but not a media network.
Why would any organization pay for and show skynews in their places of business when they can broadcast a variety of free to air channels and save themselves the cost of subscription which they then have to pass on to their consumers? Breitbart is a right-wing website (and, until it became too mainstream to be supported, a "blog site"). We've gotten our clients more exposure for their network, wherever you listen to podcasts, iTunes, Google podcasts, blogtalkradio and others you can do it too. How much of your listening time is devoted to each? Why choose one over the other?