Website Analysis Tool for SEO -

Analyze your website’s SEO health and learn how to improve your site score today.

- Website Analysis Infographic -

In this blog session we will be covering web content analysis, and how to get the most out of your data. 

Primarily, I use pageviews. However, bounce rate and avg. session time give you better insight on engagement and experience. I also consider shareability. How much traffic is coming from channels like Facebook, Twitter and LinkedIn primarily, and how much engagement is the content getting on those actual channels.

Which KPIs do you consider when measuring the impact of your web content?

Bounce rates/time spent. I love to focus on engagement metrics. For me, content's obvious goal (and one that’s critical to engagement) is to not lose your reader because you didn’t deliver on their expectation of what they were clicking on.

High bounce rate KPI might mean just that. Another similar measure is how much time your audience is actually spending with your content.

A powerful web platform should provide the following:
  • Real-time tracking and ops critical information.
  • Post analysis to evaluate performance.
  • Competitor benchmarking. 
- Website Analysis Tool Example -

What is Web Analysis For SEO?

"Website SEO Analysis is a dedicated to providing free search engine optimization reviews of entire websites. Our reviews provide an overall score and recommendations to optimize the page for search engines." - Quora

The biggest measurement I use is page views. That's the best way to see just how many people had eyes on the content.

How Does Web Analysis Work?

According to Quora, "Website analysis gives you a deep intuitive understanding on the quality of the website.

Before this, it would be helpful for you to have a look on the following terminology and tools we generally use for the same."

  • Page Rank 
  • Page Authority 
  • Domain Authority 
  • Organic Search 
  • Paid Search 
  • Website Traffic 
  • Dwell Time 
  • Bounce Rate 
  • Landing Pages

These are the basic terms you should understand and get familiar with.

  • Google Analytics 
  • MOZBAR (seomoz) 
  • SEMRush 
  • Ahrefs 
  • Alexa 
  • Owler

Pageviews + Time = Engagement. If we can score a desired page based on that metric, it’s a win for us and our clients.

In conclusion, the most effective SEO tip is make the web site about one topic. It can be about different stuff, too, however select one primary topic that's most essential to your message.

This step is very important, therefore you will need to do some keyword analysis before selecting a topic.


  1. Sometimes I check for updates in a writer’s circle Facebook group. Another writer posted a bit ago about a platform called INK for All

  2. I belong to a Facebook group for content writers. Last week, another content writer left a comment about a content optimization tool called INK

  3. Consider adding the INK for All platform to this list: I’ve only been using this tool for around a couple weeks but it’s been a game-changer


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